Design / Digital

NSW Government - Illawarra

  • Design
  • Digital

Overview

The New South Wales Government needed a new campaign for an anti-smoking and healthy living promotion. By strategically applying simple focal designs, the message clearly was translated to the target audience. This campaign still is present in New South Wales to date.

Content

The New South Wales Government needed a new campaign for an anti-smoking and healthy living promotion. By strategically applying simple focal designs, the message clearly was translated to the target audience. This campaign still is present in New South Wales to date.